THE OKC FLORAL FEST
CLIENT
UCO SCHOOL OF DESIGN
CATEGORY
CAMPAIGN
RECOGNITION
GOLD ADDY AWARD DISTRICT 10 2023
GOLD ADDY AWARD OKC 2023
GDUSA AWARD 2022
OVERVIEW
The OKC Floral Festival campaign is a vibrant celebration that embodies the rich spectrum of hues found in flowers. Through a vivid and energetic color palette, the campaign captures the essence of blossoming beauty and radiates vibrancy, echoing the lively and dynamic atmosphere of the festival.
THE OPPORTUNITY
The opportunity was to design an event campaign for a fictional festival that inspired us. This comprehensive project involved creating a series of three posters, staff identifiers, a flyer, entry tickets, and festival-themed swag/products tailored to the festival concept.
THE SOLUTION
I was inspired to create an event campaign for a floral festival. It provided an opportunity to explore a vibrant color palette, which was a valuable addition to my design portfolio at the time.